NAMASTE ORCHHA

Transforming a quaint little town of Madhya Pradesh into the next big cultural festival destination, Namaste Orchha was designed, produced & executed by Brandwidth for the Government of Madhya Pradesh. A complete take over of the city, from involving local artisans to create murals across the city to engaging over a 100+ national & international artists to deliver an array of experiences. Customised food experiences, performances and artisan exhibits, immersive content through projection and lighting that brought alive the history of Orchha, ensured a holistic experience for the attendees and tourists alike. Ensuring a constant footfall, storytelling modules for guides along with tie-ups with homestays were initiated to keep the tourists coming.