FORD GTBC LAUNCH
Chennai
FORD GTBC LAUNCH
Reimagining the culture of Ford, a month long campaign was created to engage over 10000 people. The campaign concluded in the Ford Facility becoming the canvas for a unique audio visual storytelling concept. Creating a crescendo, the evening concluded with synchronised fireworks, aerial displays, performances and a lot more packed into one night, with stalwarts like Benny Dayal serenading the event.
Project Snapshot
The Façade Becomes the Canvas for One-of-a-Kind Storytelling Through Projection
Brand
Ford
Services
Massive Audience Engagement | Immersive Audio-Visual Experience | Grand Finale Celebration
Facility
Inauguration
10000
Attendees
Month Long
Communication Campaign
Other
work
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